Branding, logo design, identity design, brand guidelines package, typography, signage design, product design
Blank Space
Blank Space is a conceptual branding project for a fictional high-end modern art gallery. Inspired by the elegance and innovation of contemporary art spaces, I designed a sophisticated brand identity paired with a comprehensive brand guidelines package.
The logo, sleek and minimalist, mirrors the gallery’s dedication to modernity and creativity, while the color palette of neutral tones with subtle metallic accents conveys sophistication and luxury. Custom typography enhances the visual language, ensuring a cohesive and professional aesthetic across all applications.
This project required that I develop an extensive brand guidelines document. This package outlines logo usage, typography hierarchy, color specifications, and digital and print collateral standards. The guidelines ensure consistent branding while allowing flexibility for various marketing and event needs.
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Lyn Vicknair 